Wanderful Releases “Arthur’s Birthday” for iOS

Classic Marc Brown Story is Now Available in English Spanish and French for Story Play on iPhone, iPad, and iPod Touch

SAN FRANCISCO – January 8, 2013 –Wanderful Interactive Storybooks, a leader in the development of interactive storybook apps designed for today’s digital kids, has introduced the children’s classic “Arthur’s Birthday” for the new year. This Marc Brown story, originally published by Living Books, has been updated with new features and is the latest storybook app released by Wanderful.

Arthur’s Birthday tells a story of how children sometimes feel they must choose between friends as Arthur and his friend Muffy are each planning their birthday parties for the same day. The story comes to life with interactivity on every page encouraging readers to fully interact with all of the characters and words for hours of story fun. This imaginative reading experience is full surprises as Arthur creates a solution that includes all their friends.

The storybook comes with both English and Spanish for one price, and users can toggle between languages dynamically from any page, a powerful feature beyond anything found in other storybooks. The App includes an easy upgrade to unlock the story content in French; and like other Wanderful storybooks, the READ TO ME mode in allows children to enjoy the story experience in a more traditional format.

“We are thrilled to launch Arthur’s Birthday as an iOS app,” said Wanderful Founder and CEO Mickey W. Mantle, “and children using the new iPad Mini will be particularly pleased with how well the animation and interactivity translate to the smaller format. This is the second Arthur storybook we’ve launched. It follows Arthur’s Teacher Trouble, which earned the Editor’s Choice Award from children’s Technology Review.“

Wanderful apps are highly intuitive and encourage children to explore each storybook page for all its hidden content. With hundreds of interactive antics, word, sounds and music, the apps provide a richer interactive experience on one page than many other story apps offer in a whole book. The “Arthur’s Birthday” App is available for $4.99 for iPhone, iPad and iPod touch at the App Store.

A premium upgrade is available – $2.99 via In-App Purchase – which includes a 60 page Classroom Activities Guide and the addition of French language content. For those who don’t require the Classroom Activities Guide, the French content can be added for a $1.99 via In-App Purchase.